5/13/2023 0 Comments What are rss subscribers![]() ![]() I use Google Analytics’ outbound click tracking on my blog so that I can analyze the subscription behavior of my readers. These are the readers who think of magazines when they hear “subscribe.” 55% of my subscribers get my daily posts through e-mail.įrom what I’ve heard from other bloggers this is well above average, and I believe that my percentage of e-mail subscribers would be even higher had less savvy readers not been scared off because they thought “subscribing” would cost them money. Despite what you might think of the younger generation, the vast majority of my site’s visitors are not familiar with RSS. I write a blog about entry-level jobs for new college graduates. I’ve found that a good measure of reader savviness is a blog’s split between RSS and e-mail subscribers – the higher the percentage of RSS subscribers, the more savvy the readership. Readers who know what RSS is probably aren’t confused by the terminology, but most web users have no clue about RSS (as Brian has pointed out here and here). The percentage of readers who misunderstand what you mean when you ask them to subscribe is largely dependent on your niche. ![]() You need to make it absolutely obvious to these people that it costs nothing more than a few seconds of time to get valuable content delivered directly to them via RSS or e-mail. You want your readers to sign up for a free service because every time one of them does, your blog becomes a little bit more valuable (and you get a small ego boost). : “to write (one’s name) underneath.”Īre you being completely clear with your word choice? When you ask your readers to subscribe, are you asking them to do the virtual version of writing their name underneath? Or are you asking them to agree to pay you a sum of money? Here are the definitions of “subscribe” from two online dictionaries.ĭ: “to pledge, as by signing an agreement, to give or pay (a sum of money) as a contribution, gift, or investment.” It’s jarring, especially if you’ve spent the past few months or even years incessantly asking your readers to subscribe. They use this word because other bloggers use it.Ī week and a half ago I had a sudden realization. Most of these bloggers use a single word to convince readers to take this action. There’s an action that almost every blogger wants his or her users to take.
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